Posts Tagged 'metrics'
Most important SEO metric – Fortuitous Keyword Referrals
The famous pie chart of site traffic sources (SEO, Direct, Other sites) is available in all Analytics packages and is usually included in the typical marketing dashboard reports. You may also see a breakdown of the search engines, which pretty
Most important SEO metric – Fortuitous Keyword Referrals
The famous pie chart of site traffic sources (SEO, Direct, Other sites) is available in all Analytics packages and is usually included in the typical marketing dashboard reports. You may also see a breakdown of the search engines, which pretty
Great presentation about context in Analytics
A video lecture about going beyond the basics and putting context behind numbers.
Great presentation about context in Analytics
A video lecture about going beyond the basics and putting context behind numbers.
7 signs if your web metrics can mislead you
1. If your online business has not established specific key performance indicators beyond the basics (visits / total revenue). 2. If the decision-makers in your online business receive an auto-generated dashboard report but no analysis is done. 3. If you
7 signs if your web metrics can mislead you
1. If your online business has not established specific key performance indicators beyond the basics (visits / total revenue). 2. If the decision-makers in your online business receive an auto-generated dashboard report but no analysis is done. 3. If you
Site analytics for new product development
As I explore the analytical tools used in marketing research, I am fascinated to realize the potential of web analytics as a source of insights for the new product development. It must have extremely high accuracy by the virtue of
Site analytics for new product development
As I explore the analytical tools used in marketing research, I am fascinated to realize the potential of web analytics as a source of insights for the new product development. It must have extremely high accuracy by the virtue of