“Design of business” and Blue Ocean Strategy

Comparing “Design of Business” approach with blue ocean strategy. It makes sense to take a risk with half-intuitive and half analytical approaches because pure analytical approach is not any better.

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“Design of business” and Blue Ocean Strategy

Comparing “Design of Business” approach with blue ocean strategy. It makes sense to take a risk with half-intuitive and half analytical approaches because pure analytical approach is not any better.

/ 2 Comments

Welcome to the age of statistical intuition

The fact that you have chosen to read this blog post can be established by a regression equation. Math geeks like to think that everything happening around us has some mathematical predictability behind it. Well, it might be true but

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Welcome to the age of statistical intuition

The fact that you have chosen to read this blog post can be established by a regression equation. Math geeks like to think that everything happening around us has some mathematical predictability behind it. Well, it might be true but

/ No comments

The best definition of visual design process

There it was! I found it! For a long time, I have been wanting to eliminate the confusion that creative people deal with. Is it art? Is it a science? Both? Let’s be clear we are not talking about advertising.

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The best definition of visual design process

There it was! I found it! For a long time, I have been wanting to eliminate the confusion that creative people deal with. Is it art? Is it a science? Both? Let’s be clear we are not talking about advertising.

/ No comments

One day Facebook will also be abandoned. Got any relocation plans?

As you can see below,  the inevitable decline is inevitable for every colorful logo on the PowerPoint slide you may have titled Social Networking. This curve was probably drawn back in 2007. By now, Facebook may be on the Plateau

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One day Facebook will also be abandoned. Got any relocation plans?

As you can see below,  the inevitable decline is inevitable for every colorful logo on the PowerPoint slide you may have titled Social Networking. This curve was probably drawn back in 2007. By now, Facebook may be on the Plateau

/ No comments

Most important SEO metric – Fortuitous Keyword Referrals

The famous pie chart of site traffic sources (SEO, Direct, Other sites) is available in all Analytics packages and is usually included in the typical marketing dashboard reports. You may also see a breakdown of the search engines, which pretty

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Most important SEO metric – Fortuitous Keyword Referrals

The famous pie chart of site traffic sources (SEO, Direct, Other sites) is available in all Analytics packages and is usually included in the typical marketing dashboard reports. You may also see a breakdown of the search engines, which pretty

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The ‘Fun’ Theory vs. The ‘Novelty’ Hypothesis

VW recently launched a very successful viral site: TheFunTheory.com. Geart idea. Smart execution. The site is dedicated to the thought that something as simple as fun is the easiest way to change people’s behavior for the better. Agreed. But I

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The ‘Fun’ Theory vs. The ‘Novelty’ Hypothesis

VW recently launched a very successful viral site: TheFunTheory.com. Geart idea. Smart execution. The site is dedicated to the thought that something as simple as fun is the easiest way to change people’s behavior for the better. Agreed. But I

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#1 search result for “Interactive marketing leadership”

Try: http://www.google.com/search?q=interactive+marketing+leadership I was happy to see that I pulled it off using on-page factors only. All white hat SEO and a simple approach that I think everyone knows: title, description and the right keyword density. Love It!

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#1 search result for “Interactive marketing leadership”

Try: http://www.google.com/search?q=interactive+marketing+leadership I was happy to see that I pulled it off using on-page factors only. All white hat SEO and a simple approach that I think everyone knows: title, description and the right keyword density. Love It!

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For teens, communication is entertainment

A great way to approach the teen “cool hunting” phenomena by Forrester’s David Card. It is important to point out that cross-category influencers are engaged in targeting.

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For teens, communication is entertainment

A great way to approach the teen “cool hunting” phenomena by Forrester’s David Card. It is important to point out that cross-category influencers are engaged in targeting.

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Windy Indeed! trendsmap.com does not lie

I zoomed in to Chicago area on Trendmap.com and it does show that windy is the word of the night. No surprise there. It is very windy.

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Windy Indeed! trendsmap.com does not lie

I zoomed in to Chicago area on Trendmap.com and it does show that windy is the word of the night. No surprise there. It is very windy.

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Great presentation about context in Analytics

A video lecture about going beyond the basics and putting context behind numbers.

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Great presentation about context in Analytics

A video lecture about going beyond the basics and putting context behind numbers.

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