Leadership
Contradiction is fair game in brand storytelling.
When I first saw Shekar Kapoor’s speech on TED, I though it was genius. But I had only caught a few nuggets that I’ve been tweeting as they wander around in my brain. I just saw his speech again and
Contradiction is fair game in brand storytelling.
When I first saw Shekar Kapoor’s speech on TED, I though it was genius. But I had only caught a few nuggets that I’ve been tweeting as they wander around in my brain. I just saw his speech again and
Stop looking. Blue ocean is right underneath you.
I am a big fan of the blue Ocean Strategy and it’s methodologies. As I try to apply it to discover unique value propositions of different businesses, I am realizing that the metaphor of “blue ocean” has a problem. It
Stop looking. Blue ocean is right underneath you.
I am a big fan of the blue Ocean Strategy and it’s methodologies. As I try to apply it to discover unique value propositions of different businesses, I am realizing that the metaphor of “blue ocean” has a problem. It
I’d hire her if I was…
in the education department. I’d make sure she wrote this speech by herself and then I’d hire her.
I’d hire her if I was…
in the education department. I’d make sure she wrote this speech by herself and then I’d hire her.
Treating your follower as an equal is the key to leadership
The first follower is the one who turns a “lone nut” into a leader. Here’s how is start a movement by treating your followers as an equal.
Treating your follower as an equal is the key to leadership
The first follower is the one who turns a “lone nut” into a leader. Here’s how is start a movement by treating your followers as an equal.
“Design of business” and Blue Ocean Strategy
Comparing “Design of Business” approach with blue ocean strategy. It makes sense to take a risk with half-intuitive and half analytical approaches because pure analytical approach is not any better.
“Design of business” and Blue Ocean Strategy
Comparing “Design of Business” approach with blue ocean strategy. It makes sense to take a risk with half-intuitive and half analytical approaches because pure analytical approach is not any better.
The ‘Fun’ Theory vs. The ‘Novelty’ Hypothesis
VW recently launched a very successful viral site: TheFunTheory.com. Geart idea. Smart execution. The site is dedicated to the thought that something as simple as fun is the easiest way to change people’s behavior for the better. Agreed. But I
The ‘Fun’ Theory vs. The ‘Novelty’ Hypothesis
VW recently launched a very successful viral site: TheFunTheory.com. Geart idea. Smart execution. The site is dedicated to the thought that something as simple as fun is the easiest way to change people’s behavior for the better. Agreed. But I
Linear Purchase Funnel — Good bye
Chris Anderson, according to his long-tail concept, talks about unlimited shelf space and the opportunity that lies in the niche segments. We also talk about going beyond demographics and using behaviors to define the customer. Then we have “mass customization”
Linear Purchase Funnel — Good bye
Chris Anderson, according to his long-tail concept, talks about unlimited shelf space and the opportunity that lies in the niche segments. We also talk about going beyond demographics and using behaviors to define the customer. Then we have “mass customization”
Innovation is now driven by demand not dreams
As I walked through the halls Chicago’s Museum of Science and Industry listening to stories of Industrial Revolution, something dawned on me. In the Industrial Age, the dreams and imaginations of visionary inventors drove innovation. Has anyone realized that tables
Innovation is now driven by demand not dreams
As I walked through the halls Chicago’s Museum of Science and Industry listening to stories of Industrial Revolution, something dawned on me. In the Industrial Age, the dreams and imaginations of visionary inventors drove innovation. Has anyone realized that tables
Most design schools still don’t get it!
We are in the second decade of the interactive design revolution and all the truly effective, motivated and relevant professionals are still basically self-taught. The multimedia programs at those expensive design schools don’t seem to be at the forefront of
Most design schools still don’t get it!
We are in the second decade of the interactive design revolution and all the truly effective, motivated and relevant professionals are still basically self-taught. The multimedia programs at those expensive design schools don’t seem to be at the forefront of